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A case study on how leading pharma companies in hematology turned to DelveInsight for long-term KOL profiling support. DelveInsight facilitated strategic engagement with respected KOLs, bolstering the client's reputation as an industry leader. Positive endorsements and advocacy from KOLs enhanced the client's credibility, differentiated their brand, and ultimately led to increased market share and a stronger competitive advantage. LAS VEGAS , Dec. 2, 2024 /PRNewswire/ -- DelveInsight, a leader in healthcare competitive intelligence and consulting, released a case study on KOL Profiling in the Pharmaceutical Industry . A prominent client in the pharmaceutical sector approached DelveInsight to address challenges in identifying Key Opinion Leaders (KOLs) within specific therapeutic areas, including Oncology and Immunology. Key Opinion Leaders (KOLs) are essential in shaping healthcare strategies by offering insights that influence clinical decisions and treatment adoption. Engaging with KOLs early helps align therapies with patient needs and market trends. KOL profiling combines quantitative metrics like publications and clinical trial involvement with qualitative assessments to ensure companies engage the right experts. These efforts foster meaningful partnerships, driving clinical adoption and advocacy. Immuno-oncology has transformed cancer treatment by harnessing the immune system to target cancers. Recent advancements are leading to the development of next-generation therapies that could have a greater impact across all cancer stages, improving patient outcomes. With a deeper understanding of the immune system, these breakthroughs are set to revolutionize cancer care. Our client approached us at DelveInsight, struggling to navigate a rapidly shifting landscape of experts, researchers, and influencers. They faced significant challenges in identifying the most influential Key Opinion Leaders (KOLs) essential for advisory boards, clinical trials, and promotional activities. This lack of precise KOL profiling hindered their ability to align effectively with market dynamics, limiting progress in research, market access, and brand positioning. At DelveInsight, we leveraged our expertise in comprehensive KOL identification and profiling to address the client's needs. Using advanced methodologies, we analyzed both digital and traditional KOLs, assessing their influence, insights, and strategic importance in areas like drug development, marketing, and patient advocacy. We synthesized this analysis into actionable insights and strategic recommendations, equipping the client with a clear understanding of stakeholder perceptions and market dynamics. This enabled them to enhance their engagement strategies and solidify their position in the disease landscape. DelveInsight's Methodology for KOL Profiling , designed for targeted engagement and market leadership, helped the client by: Comprehensive Research : DelveInsight conducted thorough research to identify key players in the pharmaceutical industry, including researchers, clinicians, academicians, and policymakers. Data Collection from Reliable Sources : Leveraged data from scientific publications, conference proceedings, clinical trial registries, patent databases, and industry reports to gather in-depth information. Segmentation by Therapeutic Areas : Organized collected data according to therapeutic areas to match the client's specific focus and interests within the pharmaceutical sector. Rigorous KOL Identification : Analyzed each therapeutic area to identify the most relevant Key Opinion Leaders (KOLs) based on contributions, expertise, publications, and clinical trial involvement. Validation Process : Ensured accuracy by validating KOLs with internal experts and external advisors, confirming each KOL's influence, expertise, and suitability for collaboration. Scoring and Ranking of KOLs : Scored and ranked KOLs using criteria like publication impact, citation count, trial involvement, academic affiliations, speaking engagements, and social media presence. Tailored Reporting and Insights : Delivered customized reports with actionable recommendations for effective KOL engagement aligned with the client's objectives. Request a proposal to see how DelveInsight's KOL Profiling can support your long-term strategic insights. Outcomes of KOL Profiling and Its Impact on Strategic Success: Enhanced Engagement Strategies : By accurately identifying and profiling KOLs, the client customized their communication and collaboration, fostering more effective and meaningful partnerships aligned with each KOL's expertise. Streamlined Clinical Trial Recruitment : Precise KOL identification allowed the client to partner with influential leaders who contributed to efficient patient recruitment and retention, accelerating clinical development. Formation of Strategic Advisory Boards : Insights from KOL profiling enabled the client to create advisory boards with experts from diverse backgrounds, providing guidance that aligned product development with market demands and regulatory standards. Boosted Thought Leadership Initiatives : Leveraging KOL expertise, the client enhanced their industry presence by co-authoring scientific publications, organizing educational events, and participating in conferences, strengthening their reputation as industry leaders. Why Choose DelveInsight for KOL Profiling? DelveInsight provides expert KOL profiling to help you build impactful, targeted relationships with thought leaders in your therapeutic area. With deep expertise across various specialties, we enable you to make strategic connections that support every stage of your product's lifecycle. What Sets Us Apart: Precision Profiling : We identify and validate the top KOLs based on key factors like publication impact, clinical trial involvement, and influence, ensuring that you engage with leaders who are aligned with your strategic goals. Actionable Insights : Our profiling doesn't just list experts; it offers a nuanced understanding of each KOL's focus areas, influence, and potential impact on your brand. Enhanced Strategy : By providing recommendations on engagement tactics and collaborative opportunities, we help you develop strong partnerships and effective advisory boards that drive clinical development and thought leadership. Choosing DelveInsight for KOL profiling means gaining a partner that transforms expert insights into strategic advantages for your product's journey. Transform your business with our case study. Schedule a call with our DelveInsight Business Development expert today! Portfolio Management Services : DelveInsight's Portfolio Management services help pharmaceutical companies navigate challenges such as shrinking pipelines, regulatory pressures, and high therapy development costs. By aligning product development with your core competencies and strategic goals, we enable better decision-making, resource optimization, and future growth. Our expert team assesses existing and potential assets to ensure they fit with your vision, maximize value, and address market needs. With DelveInsight's support, companies can strategically manage their portfolios, foster innovation, and build a strong foundation for long-term success. Pipeline Assessment : Our pipeline evaluation offers a comprehensive overview of treatment options, clinical trials, and key areas within all of the fields, all summarized in an accessible report format. Whether it's oncology, immunology, cardiology, neurology, or any other therapeutic area, our reports—available in the Report Store—provide in-depth insights into treatment strategies, mechanisms of action (MoAs), drug components, and launch plans for therapies in the late stages of development. These reports offer a comprehensive view of the evolving therapeutic landscape, helping companies stay informed about the latest advancements and make strategic decisions based on the most up-to-date information. Competitive Intelligence Services: DelveInsight's competitive intelligence services provide real-time, accurate insights across the pharmaceutical, life sciences, and medical diagnostics sectors, helping clients stay ahead in a dynamic market. With over 100 years of combined experience, our experts deliver actionable strategic insights backed by robust research methodologies to support critical business decisions and create a competitive advantage for our clients. R&D Analysis : Our skilled research and development analyst specializes in the complexities of several indications, offering essential insights and advice to clients aiming to advance in research and development. They utilize a methodical assessment approach, aligned with industry norms, to track the progress of each drug in both pre-clinical and clinical stages. DelveInsight's comprehensive reports are crafted to reduce uncertainties and highlight overlooked areas, providing organizations with timely and strategic intelligence. About DelveInsight DelveInsight is a leading Business Consultant and Market Research firm focused exclusively on life sciences. It supports pharma companies by providing comprehensive end-to-end solutions to improve their performance. Get hassle-free access to all the healthcare and pharma market research reports through our subscription-based platform PharmDelve . Contact Us Shruti Thakur [email protected] +14699457679 Logo: https://mma.prnewswire.com/media/1082265/3528414/DelveInsight_Logo.jpg SOURCE DelveInsight Business Research, LLPDeputy national security adviser Anne Neuberger offered new details about the breadth of the sprawling Chinese hacking campaign that gave officials in Beijing access to private texts and phone conversations of an unknown number of Americans. Neuberger divulged the scope of the hack a day after the FBI and the Cybersecurity and Infrastructure Security Agency issued guidance intended to help root out the hackers and prevent similar cyberespionage in the future. White House officials cautioned that the number of telecommunication firms and countries impacted could grow. The U.S. believes the hackers were able to gain access to communications of senior U.S. government officials and prominent political figures through the hack, Neuberger said. “We don’t believe any classified communications has been compromised,” Neuberger added during a call with reporters. She added that Biden was briefed on the findings and the White House “made it a priority for the federal government to do everything it can to get to the bottom this.” The Chinese embassy in Washington rejected the accusations that it was responsible for the hack Tuesday after the U.S. federal authorities issued new guidance. “The U.S. needs to stop its own cyberattacks against other countries and refrain from using cyber security to smear and slander China,” embassy spokesperson Liu Pengyu said. The embassy did not immediately respond to messages Wednesday. White House officials believe the hacking was regionally targeted and the focus was on very senior government officials. Federal authorities confirmed in October that hackers linked to China targeted the phones of then-presidential candidate Donald Trump and his running mate, Sen. JD Vance, along with people associated with Democratic candidate Vice President Kamala Harris. The number of countries impacted by the hack is currently believed to be in the “low, couple dozen,” according to a senior administration official. The official, who spoke on the condition of anonymity under rules set by the White House, said they believed the hacks started at least a year or two ago. The suggestions for telecom companies released Tuesday are largely technical in nature, urging encryption, centralization and consistent monitoring to deter cyber intrusions. If implemented, the security precautions could help disrupt the operation, dubbed Salt Typhoon, and make it harder for China or any other nation to mount a similar attack in the future, experts say. Neuberger pointed to efforts made to beef up cybersecurity in the rail, aviation, energy and other sectors following the May 2021 ransomware attack on Colonial Pipeline . “So, to prevent ongoing Salt Typhoon type intrusions by China, we believe we need to apply a similar minimum cybersecurity practice,” Neuberger said. The cyberattack by a gang of criminal hackers on the critical U.S. pipeline, which delivers about 45% of the fuel used along the Eastern Seaboard, sent ripple effects across the economy, highlighting cybersecurity vulnerabilities in the nation’s aging energy infrastructure. Colonial confirmed it paid $4.4 million to the gang of hackers who broke into its computer systems as it scrambled to get the nation's fuel pipeline back online.Players Era Festival organizers betting big NIL is future of college tourneys
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The Supreme Court is scheduled to hear oral arguments on Wednesday in a case that could shape the way gender-affirming health care is provided in the U.S. — specifically for minors. The case in question comes from Tennessee, where the state banned medical care such as puberty blockers, hormone therapy and surgery for transgender minors regardless of parental consent and recommendations from a health care provider. Tennessee’s ban, as it was passed, would require transgender minors who already received gender-affirming care to stop their treatments within nine months of the law’s effective date as well as establish a path of legal action against medical professionals who provide the treatments. RELATED STORY | Ohio governor signs bill limiting bathroom use by transgender students Shortly after the state’s legislation passed the ban in 2023, the American Civil Liberties Union sued on behalf of three families with transgender youths and a Memphis-based medical doctor who wanted to block the ban from going into effect. The U.S. Justice Department later joined in opposition to the law. The plaintiffs argue that Tennessee’s ban violates the 14th Amendment’s Equal Protection Clause by discriminating against trans youth on the basis of sex. Tennessee Attorney General Jonathan Skrmetti has said the law is meant to protect minors from harm in the state. In the lower courts, he claimed that there is uncertainty around the risks and benefits of transition care for minors. RELATED STORY | Supreme Court will take up state bans on gender-affirming care for minors Over half of the states in the U.S. have enacted some type of ban on gender-affirming care for minors to date. The Supreme Court’s decision in the case US v. Skirmetti could have implications across the country. If the Supreme Court rules that Tennessee’s ban is unconstitutional, then similar bans passed by other states could also be deemed unconstitutional. But if the high court affirms that laws prohibiting healthcare for transgender minors do not violate the equal protection clause, then those bans could remain in place.
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Key Takeaways Despite most of Gen Z thinking that their jobs could be replaced with AI in the next decade, the vast majority are still using AI to help complete office tasks — and they're open about it. A new survey released on Monday from Google assessed the AI habits of 1,005 full-time U.S.-based knowledge workers aged 22 to 39. Google called the group "young leaders" because they're currently in leadership positions or aspire to hold one at work. The survey found that 93% of Gen Z respondents from 22 to 27 years old are using two or more AI tools like ChatGPT or Google Gemini AI per week. In comparison, 79% of millennials ages 28 to 39 indicate that they're doing the same. Related: Worried About AI Stealing Your Job? A New Report Calls These 10 Careers 'AI-Proof' These AI users are utilizing the technology to take meeting notes, write emails, and overcome language barriers. They aren't secretive about talking to ChatGPT either: More than half of them share AI-fueled insights and experiences with their coworkers. Three in four have even recommended AI tools they have had positive experiences with to their peers. "Rising leaders are not only advocating for AI—they're deploying this technology in meaningful ways, from improving communication with colleagues to freeing up time for strategic work," said Google Workspace VP of Product Yulie Kwon Kim in a press release . Related: Google's CEO Says AI Is Now Responsible for 25% of 'All New Code' Created at the Company AI's writing abilities appeal to Gen Z and millennial workers who use it in the workplace. 70% of the survey respondents said that they have used AI to help draft an email response, while 88% said that AI can help them find the right tone when they write. AI also brings out leadership potential and carries promise. About four in five respondents want to use AI to become better managers and better lead teams. Half say AI carries great potential to automate repetitive tasks so that they can focus on strategic work. These emerging leaders "are not simply using AI as a tool for efficiency, but as a catalyst to help grow their careers," Kim stated. While AI can help grow careers, it also has the potential to replace jobs. Another survey released earlier this month by tech education firm General Assembly showed that 62% of Gen Z believed AI would replace their jobs within the next 10 years while a separate study from Duke University found that 61% of large U.S. firms plan to use AI to automate tasks previously carried out by humans within the next year. Related: Google's AI Is Now Appearing in Gmail and Docs
NEW YORK (AP) — Thousands of Microsoft 365 customers worldwide reported having issues with services like Outlook and Teams on Monday. In social media posts and comments on platforms like outage tracker Downdetector, some impacted said that they were having trouble seeing their emails, loading calendars or opening other Microsoft 365 applications such as Powerpoint. Microsoft acknowledged “an issue impacting users attempting to access Exchange Online or functionality within Microsoft Teams calendar” earlier in the day. In updates posted on X, the social media platform formerly known as Twitter, the company’s status page said it identified a “recent change” that it believed to be behind the problem — and was working to revert it. Microsoft shared that it was deploying a fix — which, as of shortly before noon E.T., it said had reached about 98% of “affected environments.” Still, the company’s status page later added , targeted restarts were “progressing slower than anticipated for the majority of affected users.” As of midday Monday, Downdetector showed thousands of outage reports from users of Microsoft 365 , particularly Outlook .Bird flu outbreak detected in Treasure Valley